Shifting a darling of sound from tech-obsession to music passion.

The new Sonos visual identity embraces the modern music experience – not singular or monolithic but a rich diversity of expressions and experiences. Rooted in the abstract concept of amplification, we encourage creativity and connection to music with performance imagery from Sonos Studio and 3 big tools – graphic, gradient, modular mark – mixed and remixed, creating variation while still providing the stability of a recognizable system.

Agency: Bruce Mau Design
Role: CD
Animation: Alec Donovan

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